.svg)
AI is changing how people shop online. Not just by improving recommendations, but by actually doing the shopping itself.
We’re entering a new era called agentic commerce. In this world, AI assistants like ChatGPT, Google’s Gemini, and Perplexity don’t just suggest what to buy - they find, compare, and even purchase products on behalf of the customer.
This isn’t science fiction anymore. It’s happening right now, and it’s already starting to reshape how brands and retailers sell online.
What Is Agentic Commerce
Agentic commerce refers to shopping powered by autonomous AI agents that act like personal shoppers.
A customer can simply ask something like, “What’s the best blender under $100 with next-day delivery?”
Instead of clicking through search results, the AI finds options, compares prices, checks availability, and completes the purchase - all inside one interface.
Platforms like ChatGPT have already started to roll out this experience through Instant Checkout, powered by OpenAI’s new Agentic Commerce Protocol (ACP).
For the first time, visibility in commerce depends not just on SEO or ads, but on whether your product data is structured, current, and trustworthy enough for AI systems to understand and recommend it.
What’s Happening Right Now
Several major shifts are already underway:
- OpenAI is testing live shopping and instant checkout in ChatGPT, starting in the US and expanding globally next year.
- Stripe is powering these transactions as the first payment processor integrated with the new protocol.
- Google’s AI Overviews have caused up to a 30 percent drop in organic website clicks, as users get answers directly in search.
- McKinsey predicts that AI-driven shopping could influence trillions of dollars in global commerce over the next few years.
This means the next big question for every brand is no longer “How do we rank on Google?”
It’s “How do we show up inside AI?”
What It Means for Brands and Sellers
he way customers discover products is shifting fast.
Younger shoppers already start their buying journey in AI tools and social apps instead of search engines. That means your visibility now depends on how AI systems read and interpret your brand - not just on your website content or ad budget.
To stay visible, brands need to:
- Publish product data in a structured, machine-readable format
- Keep pricing, inventory, and fulfillment information accurate and up to date
- Build trust through clear descriptions, real reviews, and reliable data feeds
When AI agents can easily understand your catalog and availability, they can recommend your products confidently to millions of users.
If your data is missing or unclear, your products might not show up at all.
How aisell Helps
At aisell, we help brands and retailers prepare for this new reality.
Our technology converts your existing product catalogs, pricing, and inventory into formats that AI agents can easily read and understand.
We:
- Create real-time, structured product feeds compatible with the Agentic Commerce Protocol
- Keep your data synchronized with AI systems like ChatGPT
- Enable Instant Checkout through our Stripe integration
- Provide visibility analytics to show where your products appear and how they perform inside AI systems
We’re already working with forward-thinking brands that want to be discoverable, visible, and buyable inside ChatGPT and similar platforms.
Why It Matters
Agentic commerce is changing how customers shop.
People are no longer searching through websites and product pages - they’re asking AI assistants for what they need and trusting those systems to find it.
If your products aren’t visible to AI, they’re invisible to customers.
That’s why now is the time for brands to make sure their product data is accurate, structured, and available in real time. It’s the foundation for being recommended and purchased inside AI platforms like ChatGPT.
At aisell, we make that possible. We help your brand show up where shoppers are already spending their time - inside AI.
If you want to be visible and ready for this new wave of commerce, fill out the form.
